Carole Ozanian

Sales Associate

Carole enjoys applying her 25 years of sales marketing skills to benefit the clients she works with in Shows USA events.  She has the expertise and skill to evaluate a product, target the potential market plus design and implement a plan to increase sales for the client company. With each client, she provides individualized and focused marketing strategies to increase product visibility and maximize sales while exhibiting at the events produced by Shows USA.

Carole's down to earth attitude and warm approachability is evident in her passion to assist companies to grow their business when they exhibit with Shows USA events.  Carole’s diverse background includes the Los Angeles based Marketing Group she founded, ownership of hair salons in Southern California and marketing strategies for domestic and international manufacturers of musical instruments.  Her clients are as diverse as retail stores, building contractors, and veterinary hospitals.

For over 20 years, Carole owned music stores.  As president of Big Valley Music in Southern California, she grew her business over 100% from a sleepy guitar store to an expanded 2 store operation with over $1 million annual gross.

Carole received the Outstanding Business Woman of the Year (Athena) from the Encino Chamber of Commerce, the Cal State Northridge, University Women's Award for Service to the Community and the Education Award from the "Music and Sound Magazine"."

She has served as President for Music Associates (a music store trade association) and served on the San Fernando Girl Scout Board of Directors and Board of Directors for the San Fernando West Valley Symphony Association.

Carole taught marketing and sales at the Institute of Fine Mechanics and Optics in St. Petersburg, Russia. She has also conducted classes at Pierce and Cerritos College and is a frequent guest lecturer for music industry classes at Cal State Northridge University.

She received her Bachelor's and Master's Degree from Cal State Long Beach and has attended the Executive Program at UCLA.  Shows USA is thrilled to have Carole join us, with her marketing expertise, 6 years show experience and how much she cares about the success of her clients.